Motionlead Makes Mobile Ads Effective Again Thanks To Interactive Design

By Romain Dillet

Billboard Ad

Meet Motionlead, a French startup that wants to make mobile ads sexy again. When the team first developed a meme reader for the iPhone, it got really frustrated with the state of mobile ads. Traditional ad banners are both ineffective and ugly. That’s how Motionlead started. “On all our campaigns, we have a click rate above 10 percent for call-to-action buttons,” co-founder… Read More

Source: Technology


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