BuzzFeed’s Future Depends On Convincing Us Ads Aren’t Ads

By Josh Constine

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BuzzFeed makes the majority of its money on ads that pretend to be content, but can it keep up this charade? Or, is the Starbucks-sponsored “10 Summer Emojis That Should Definitely Exist” no charade at all, but actually the future of media that we should just smile and accept? These are the questions that popped out to me from the news that Andreessen Horowitz invested $50 million… Read More

Source: Technology